Unified Pricing System

Overview

I delivered the end-to-end pricing architecture for Laced, creating a unified system that balanced supply, demand, fees and seller behaviour across the marketplace.

Role

Product & Growth, Laced

Highlights

• I delivered the end-to-end pricing architecture for Laced, creating a unified system that balanced supply, demand, fees and seller behaviour across the marketplace.
• I analysed transaction data, modelled price sensitivities, and defined the rules that set smart, market-aligned prices. I worked with engineering to build the pricing engine and integrated it into listing, negotiation and checkout flows.
• The system generated roughly £170k in additional monthly revenue and became a core part of Laced’s growth model.

What I Delivered

I analysed transaction data, modelled price sensitivities, and defined the rules that set smart, market-aligned prices. I worked with engineering to build the pricing engine and integrated it into listing, negotiation and checkout flows.

Impact

The system generated roughly £170k in additional monthly revenue and became a core part of Laced’s growth model.