The New Product Stack
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001 / INDEX
Turning messy problems into systems that ship.
Senior Product Manager with 10 years building, launching, and growing products across fintech, fashion, and retail. I work end to end from strategy and discovery through delivery and growth, turning messy problems into simple systems that keep teams shipping.
PORTRAIT.ASCII
002Index — About
A full-stack product operator who builds the system, not just the spec.
I work across product, growth, and brand building — helping teams ship things that matter and build systems that make shipping easier over time. A lot of my work sits where strategy, execution, and operations overlap, with a strong bias toward automated, data-backed flows.
/Product Strategy
/Discovery
/Experiments
/Automation
/AI & Data
/Systems
/User Research
/Delivery
003Selected work
001
View all work →DTC Brand Build
Founder / Head of Growth & Ops, Dansu
I built Dansu from scratch as a physical consumer brand with full ownership of product, design, operations, growth and automation.
002Full Automation Stack (n8n + Supabase)
Founder / Head of Growth & Ops, Dansu
I automated the entire back office using n8n and Supabase, turning manual work into fully autonomous workflows.
003Creator Discovery Engine (RocketAPI)
Founder / Head of Growth & Ops, Dansu
I built a system that scraped and scored Instagram creators to find high-potential partners and high-performing reels.
004Unified Pricing System
Product & Growth, Laced
I delivered the end-to-end pricing architecture for Laced, creating a unified system that balanced supply, demand, fees and seller behaviour across the marketplace.
004How I work
01
Strategy
Product strategy and execution across discovery, delivery, and iteration.
02
Growth
Growth and experimentation systems that tie directly to business metrics.
03
Automation
Automation and analytics that reduce operational drag and surface the right signals.
006Contact
Let's build something that ships.
Reach out if you're working on product, growth, or automation problems and want to compare notes, share context, or talk through ideas.
Start a conversation